Mobile Has Taken Over
Much has been written the past few weeks about Google’s plan to combine its Android software for smartphones and tablets with its software for personal computers. As one reporter wrote: Mobile has taken over!
According to a report by The Wall Street Journal, Google wants to bring its Android mobile software to laptop computers. The search giant plans to release this newly unified software in 2017, the report says, with Google demonstrating it sometime next year.
The article notes: “The new version of Android will also give PC users access to Google’s Play store, which offers more than one million apps.” The shift highlights the importance of mobile devices and the software that powers them.
This also accentuates the need for brand owners to increase their vigilance of their products in the mobile world. Drop us a note for a free consultation to see how we might help you protect your brands.