In its first quarter earnings report, Apple announced that it had reached a new milestone: the total number of active Apple devices has surpassed 1 Billion!
The devices include iPhones, iPads, Macs, Apple Watches and others. And all are in regular use, communicating with the App Store and iCloud. This represents an enormous number of apps being downloaded, and we have every reason to expect this growth to continue.
Are you concerned about piracy of your brand in the app stores? If so, give us a call or send us a note for a free Brand Report.