Record Quarter: China becomes World’s Biggest iOS App Store Market

28 Oct 2016
by David Jannetta
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App Annie’s Q3 2016 Index report shows China has smashed earnings records for Apple to become the leading iOS App Store market in the world, taking a massive $1.7b over the previous three months. The U.S. followed at $1.5b and Japan at $1.25b. According to estimates, there’s a lot more growth to come.

Until China’s sudden increase in revenue this quarter, the U.S. had been topping the chart since 2010.

It’s predicted China’s App Store revenue increase will continue into 2020, and the report said the growth will primarily come from games. Outside of games, App Annie states entertainment apps and social networking apps are the top categories, both with high levels of growth over the last year.

IP Lasso not only covers the iOS store in China, but also monitors 15 additional China based stores on behalf of our clients. They include:

Tencent           25pp Baidu           App Store
YunOS             WUAWEI             Zhushou 360
Lenovomm     MuMaYi                MIUI app store
Oppo Store     Vivo                       Wandoujia
Anzhi               AppChina             91zhushou

If you are a brand owner interested in how your brands appear in this huge market, we would be happy to provide you with a free brand report – just drop us a note.

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