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10 Aug 2018
by Richard Jenkins
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Epic Games’ Android Release for Fortnite Sets a Dangerous Precedent

Epic Games’ Android Release for Fortnite Sets a Dangerous Precedent

Thirty percent is quite a large chunk of just about anything, especially when it’s out of revenue. However, thirty percent of revenues is just what Google takes out of any app revenue generated on its world famous platform, the Google Play Store.

This cut of revenue is precisely what scares away many aspiring game developers, and now Epic Games can be added to that list.

After the long-awaited Android release, the popular ‘Fortnite’ creators are rolling out their hit game on their own website, rather than on the Google Play Store, in order to retain all of the revenue it generates. […]

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13 Jul 2018
by David Jannetta
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Apple App Store Turns 10 This Week

Apple introduced the App Store on July 10, 2008 with 500 apps, and over the past 10 years it has sparked the advancement of innovation across many industries. Apple claims that the most significant milestones over the past decade define “how the App Store democratized software distribution and transformed how we live every day.”

CNET reported that today, “500 million people from 155 countries visit the App Store each week. There are more than 2 million apps available for download, roughly 1.3 million of them designed specifically for the iPad. Developers are making big money — more than $100 billion as of June 2018 — selling apps.”

Here are five ways that CNET says the App Store changed phones as we know them:

  • It turned the iPhone into a must-have device and inspired scores of clones
  • It made phones more than phones – they’re high tech Swiss Army knives
  • It created entirely new businesses – think Uber and Instagram
  • It took gaming mainstream- no need to buy expensive consoles
  • It turned mobile video into a key way to communicate – think FaceTime & YouTube

Of course, with this tremendous growth, combined with the large stores rolled out since the Apple App Store debut (such as Google Play and Windows), the rise in fraud and malware in the app stores has also been significant. […]

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04 Jun 2018
by David Jannetta
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Amazon Needs To Fix Counterfeit Problem

An Engadget post recently cautioned that buying from Amazon does not guarantee that the product you are buying is genuine.

Since May 2016, The Counterfeit Report (TCR), an advocacy group that works with brands to detect fake goods, has found around 58,000 counterfeit products on Amazon.

The post noted that “the worst part is that some of them bear the seemingly trustworthy Fulfilled by Amazon (FBA) label. But all that really means is that the company is acting as the middleman between you and the actual seller.” The post continued:

When Amazon is questioned about it, it tends to downplay the issue and shift the blame to third-party sellers. […]

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28 Feb 2018
by David Jannetta
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Apps share of retailer’s e-commerce transactions Surge in Q4 2017

A Global Commerce Review from Criteo recently highlighted that Apps had the biggest share of e-commerce transactions in Q4 2017 among North American retailers with shopping apps.

This means retailers must go beyond investing in mobile commerce and focus on building apps. The report notes:

  • Apps account for 66% of mobile sales
  • Mobile apps were the most popular e-commerce channel in Q4 2017
  • In North America, the conversion rate on shopping apps is more than 3 times higher than it is on mobile
  • Mobile is the majority of transactions for retailers with a shopping app – Apps share of global e-commerce transactions reached 46% in the quarter, up 48% year over year

With this tremendous growth of shopping apps, one thing is certain: the threat of counterfeit apps will rise. […]

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29 Nov 2017
by David Jannetta
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More Android Malware: BankBot On Google Play

More Android Malware: BankBot On Google Play

The Hacker News recently reported that a team of researchers from several security firms uncovered new malware campaigns targeting Google Play Store users, with one spreading a new version of BankBot, a persistent family of banking Trojan apps that imitates real banking apps in efforts to steal users’ login details. The report noted that BankBot is designed to display fake overlays on legitimate apps from major banks around the world, including Citibank, WellsFargo, and Chase, to steal sensitive information, including logins and credit card details.

With its primary purpose of displaying fake overlays, BankBot has the ability to perform a broad range of tasks, such as sending and intercepting SMS messages, making calls, tracking infected devices, and stealing contacts. […]

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21 Sep 2017
by David Jannetta
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Malicious apps with up to 4 million Downloads Circumvent Google defenses

Check Point Software’s mobile threat research team announced last week it has identified a new variant of an Android malware that sends fraudulent premium SMS messages and charges users’ accounts for fake services without their knowledge. According to Google Play data, the malware infected at least 50 apps and made charges for fee based services without the knowledge or permission of users.

The apps were downloaded as many as 4.2 million times. Google quickly removed the apps after the researchers reported them, but within days, apps from the same malicious family were back and infected more than 5,000 devices. […]

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29 Aug 2017
by David Jannetta
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Google Pulls 500 Apps With Secret Malware Plugin

Last week researchers from mobile security firm Lookout revealed that they had discovered at least 500 apps with over 100 million downloads that contained a secret backdoor that allowed developers to install spyware at any time.

The post went on to say:

It is becoming increasingly common for innovative malware authors to attempt to evade detection by submitting innocuous apps to trusted app stores, then at a later time, downloading malicious code from a remote server. Igexin is somewhat unique because the app developers themselves are not creating the malicious functionality – nor are they in control or even aware of the malicious payload that may subsequently execute. […]

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19 Jul 2017
by David Jannetta
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A $6 Trillion App Marketplace?

App Annie’s latest market forecast projects an astounding $6.35 trillion app economy by 2021. The company’s data shows that in 2016, the total app spend was $1.31T across the three major types of monetization: all mobile app stores, in-app advertising and mobile commerce.

The app user base is also expected to see a significant rise. App Annie says the global app user base was 3.4 billion in 2016, but will come close to doubling by 2021, when it predicts 6.3 billion users.

Average spending across the app industry will also increase. According to App Annie, the average in 2016 was $379 per person, but by 2021, the prediction is for the average to reach $1,008 per person. […]

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29 Jun 2017
by David Jannetta
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More Malware Infected Apps Found In Google Play

Just last week we wrote about a malware called Xavier, embedded in popular Google Play Store apps, that steals and leaks user’s information.

Now comes word that a family of Android malware called Ztorg has been able to “sneak past Google’s automated malware checks almost 100 times since September,” according to a report in Arstechnica.

The report went on to note:

Most Ztorg apps are notable for their ability to use well-known exploits to root infected phones. This status allows the apps to have finer-grain control and makes them harder to be removed. […]

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22 Jun 2017
by David Jannetta
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Google Play Store Infected With 800+ Malware Apps

The TrendLabs Security Intelligence Blog recently disclosed a Trojan Android ad library called Xavier that silently steals and leaks a user’s information.

The malware is embedded in popular free apps such as wallpapers and photo editors, and has been downloaded millions of times.

Don’t let your brands be used to pass on this kind of malware. Contact us here for a free brand report, and learn how we can help protect your IP.

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